Taza de té matcha con arte en la espuma, acompañada de un mortero y un batidor de bambú detrás.
Vaso de cartón con bebida de matcha con diseño de corazón en la superficie
Botella de gel protector solar de Natu Velle con etiqueta que indica FPS-45, sobre fondo oscuro con sombra a su lado.
Logotipo en fondo dorado con letras cursivas entrelazadas formando las iniciales 'I' y 'S' en color blanco, rodeado por un círculo con la inscripción 'VIEBELLE BY ISAA SALAZ' repetida en letras pequeñas.
Tres vasos de café con tapa de plástico, uno negro, uno blanco y uno color kraft, con la misma letra en chino impresa en ellos, sobre una mesa con una laptop y un cuaderno a la derecha.
Llavero blanco con diseño de té de hoja verde orgánico japonés, marca 'Ha Matcha', Est. 2024, sobre superficie de piedra gris.
Anuncio de spray protector solar FPS 45 con envase dorado y blanco, en fondo oscuro, en una publicación de redes sociales.
Botella de gel protector solar FPS 45 de la marca Natu Velle, con texto que describe sus beneficios para la protección contra rayos UVA/UVB, acabado translúcido y radiante, ideal para uso diario y todo tipo de piel.
Botella de vino tinto con etiqueta que dice "Norte Negro" en un fondo oscuro con tonos rojos.
Etiqueta de vino negra con letras blancas y diseño moderno, acompañada de una botella de vino en un fondo oscuro.
Galleta de color verde con un bocado, acompañada de dos tazas de té de matcha en un fondo oscuro.
Imagen de un frasco de té verde orgánico japonés, con etiqueta verde y texto en inglés y japonés.

"I create visual stories where design, beauty, and emotion converge

crafting refined experiences that connect brands and people through intention, elegance, and authenticity".

— Melvis Leal

SERVICES

  • This package is designed for brands in their early growth stage that need structured presence, aesthetic direction, and measurable interaction.

  • Designed for brands ready to scale their digital presence with structured strategy, performance tracking, and consistent audience interaction.

  • Designed for brands ready to operate with full strategic direction, high-level production, and measurable performance optimization.

  • This service builds the strategic and visual foundation of your brand ensuring clarity, consistency, and long-term recognition across all digital and physical touchpoints.

  • This service transforms brand events into cohesive visual narratives capturing atmosphere, detail, and human interaction with refined composition and intentional storytelling.

  • A refined experience that combines professional aesthetic skin preparation with editorial photography. Designed for creators, beauty professionals, and individuals preparing for a photoshoot, this service ensures the skin is balanced, luminous, and camera-ready before stepping in front of the lens.

VIEW SERVICES

Hi, my name is Melvis Leal, I’m a multidisciplinary creative professional specializing in Content Creation, UGC (Beauty & TECH), Digital Marketing, and Aesthetic Branding, with a strong focus on beauty, technology, and visual storytelling.

Content Creation & UGC:

User-Generated Content , (UGC) Strategy, Scriptwriting Storyboarding, Video Production, Editing, Photography, Retouching, Aesthetic, Trend-Based Content

Marketing & Branding:

Digital Marketing Strategy, Social Media
Management, Content Planning Scheduling, Brand Identity, Positioning, Influencer, Affiliate , Marketing, UX/ UI Design , (Figma, Squarespace, Framer, Shopify, Notion, Adobe XD)

Aesthetic & Beauty Expertise:

Licensed Clinical Aesthetician
Cosmetologist, Skincare, Facial Treatments, Cosmetic Product Knowledge, Beauty Industry Trend

Art & Design:

Graphic Design , (Canva, Adobe Suite, Photoshop, CapCut), Creative Direction, Visual Storytelling, Branding, Logo Design

BRAND AND NICHE

My brand focuses on authenticity, elegance, and strategic storytelling, ensuring that each piece of content aligns with the latest trends while maintaining a timeless appeal.

Whether working with skincare brands, creative industries, or lifestyle companies, I craft content that not only captivates but also builds trust and connection with audiences.

SPECIFIC AREAS

My expertise spans several key areas, including user-generated content (UGC) for digital marketing, beauty and aesthetic treatments, branding and design, and photography.

My work blends strategy and aesthetics from UGC strategy, scriptwriting, storyboarding, video production, editing, and photography, to brand identity, positioning, and social media planning. I create content that is trend-aware yet timeless, designed to feel authentic, elevated, and intentional.

I collaborate with skincare brands, beauty professionals, and creative industries to create impactful content, such as product shots, promotional videos, social media campaigns, and brand identity design.

I’m also a licensed clinical aesthetician and cosmetologist, which allows me to bring in-depth industry knowledge to beauty and skincare projects. This expertise ensures credibility, accuracy, and alignment with current beauty trends.

My goal is to produce high-quality visuals that connect with audiences and help brands strengthen their digital presence.

TARGET AUDIENCE

I work with brands that value authenticity, elegance, and strategic storytelling, helping them connect with aesthetically driven audiences and build trust through meaningful content.

My content is tailored for brands that value authenticity, creativity, and strategy, aiming to build lasting relationships with their audience and enhance their online visibility.

CONTACT ME